THE ART OF THE DOWNSIZE

What Every Buyer + Seller Needs to Know

August 2023 MARKET WATCH

Downsizing. There truly is an art to it as the title for this month’s Market Watch states, and for most it’s a BIG decision with a lot of moving parts. Strategically approaching it ...

THE WINDOW TO PREP YOUR HOME FOR 

PRIME SELLING SEASON IS CLOSING

July 2023 MARKET WATCH

We’re watching that window of opportunity gradually close, and with three or so months left in this prime selling season, prep work has to be fast tracked. We filmed this episode at our ...

WHAT’S HAPPENING TO HOMES 

CHECKING ONLY 4-5 BOXES FOR BUYERS?

June 2023 MARKET WATCH

Today’s buyer is looking for homes that check 7-8 out of 10 boxes, so what’s happening to those that are in the 4-5 range? The trend towards getting immediate results and instantaneous gratification has ...

BIG NEWS, ACTUALLY MASSIVE NEWS!

May 2023 MARKET WATCH

We’re ecstatic to announce that longtime Aptos native, Jason Flynn, is joining the EF Homes team as Director of Sales / Realtor. His extensive experience in the areas of both real estate sales and real estate management, he’ll be a ...

THE REAL ESTATE BAR HAS BEEN RAISED!

April 2023 MARKET WATCH

Tech, tech and more tech…we’re speaking about the full immersion of our real estate market into all things tech. Whether it’s the marketing of your property as a seller or on the buyer's side, those from the Bay ...

SELLERS, YOUR TIME IS NOW! 

March 2023 MARKET WATCH

Ok potential sellers, it’s time to take action as the window is currently wide open for you to take advantage of a sellers market that has very few homes for buyers to choose from. A bit hesitant to put ...

SPRING HAS SPRUNG, GET READY! 

February 2023 MARKET WATCH: The Market Continues To Ramp UP!

Most people think of Spring once we hit March or April, but here in the Santa Cruz County real estate market, it’s already here! As predicted, the pool of buyers that were on ...

THE HYPER-DYNAMIC MARKET IS HERE! 

January 2023 MARKET WATCH: Triple Digit Open House Visits Are Coming?

The Santa Clara County market is typically 6 months ahead of us here in Santa Cruz County so buckle up as our prediction for a SUPER HOT market is just getting started ...

HERE’S WHAT’S COMING IN 2023 

DECEMBER 2022 MARKET WATCH:

The Pool Of Buyers Is Growing Right Now!

‘Twas the the night before the New Year, and the buyers were anxiously waiting for January…ok, we’re not going to try that. Basically, our message is that the market is raring ...

DON’T SLEEP ON DECEMBER 

NOVEMBER 2022 MARKET WATCH:

Buyers, This Is An Immense Opportunity!

All right, the holidays are upon us and while the majority of buyers pressed the big ‘ol pause button on their house hunting, there are serious sellers waiting for you to drop your offer ...